Japan’s best-kept travel secret: Go when it snows

These destinations will make you glad you skipped cherry blossom season

Kenrokuen Garden in Kanazawa, Ichikawa Prefecture

If your travel goal is to check off every Japanese destination people have tagged with 100,000+ hashtags on Instagram, by all means go during cherry blossom season. But if you’re the kind of traveler who loves to be the first to have breathtakingly gorgeous and unique experiences (or if your travel buddies are split between rabid skiers and those who’d rather not spend their vacation on a freezing cold chairlift) read on! Because winter is the only time you can see the wonders I’m about to show you.

Shall we start with a couple of natural wonders?

The inland prefectures north of Tokyo get so much snow that the snow itself becomes a destination. Toyama Prefecture is known for the sheer amount of white stuff that gets dumped on the mountains there, and it’s got top-notch tourist (and skiing) amenities because it attracts Japanese travelers from far and wide.

You can book a ride on the highway that becomes a mini Grand Canyon in winter!

Tateyama Kurobe Alpine Route in Toyama Prefecture; photo thanks to Klook because this place is still on my must-go list!

Or head to Yamagata Prefecture and take a gondola to the top of the mountain at Zao Onsen in Yamagata Prefecture to see the snow monsters.

Zao Onsen in Yamagata Prefecture; photo thanks to Good Luck Travel, who were luckier than I when it comes to being there on a sunny day

But that’s not all. The thing nobody knows before they come for the monster trees is that you glide over a forest completely swathed in unbelievably delicate hoarfrost on your way up the mountain…

Zao Onsen in Yamagata Prefecture

and you can warm your chilled toes on the way back to your inn at the many free public footbaths flowing with natural hot spring water that are dotted all over the nearby town.

Zao Onsen in Yamagata Prefecture

And while you’re in the Zao area (if you’re as big fox fan as I am), you can drop in at Zao Fox Village, where the foxes in their winter coats are at their fattest and fluffiest.

Zao Fox Village in Miyagi Prefecture

Or venture farther north to Akita Prefecture and immerse yourself up to your neck in the steaming mineral springs that eased the aches and pains of weary samurai for centuries. The water at Tsuru-no-yu Onsen really is this color, and as a cultural bonus, you can pray for fertility at that little hut surrounded by sacred snow-capped carvings that need little imagination to guess what they are.

Tsuru-no-yu Onsen in Akita Prefecture

But even the more modest winter wonders are made marvelous in Japan. The Misotsuchi Icicles are next to a river just outside Tokyo, and while they’re impressive during the day (check out the tiny people!)…

Misotsuchi Icicles in Saitama Prefecture

at night they glow in a cycle of infinite mesmerizing colors

Misotsuchi Icicles in Saitama Prefecture

But Japan doesn’t stop at natural wonders. Like the cherry blossoms in the spring and the changing leaves in fall, snow is celebrated with some pretty spectacular festivals in wintertime.

The Sapporo Snow Festival is the most famous, and walking among the towering sculptures and famous landmarks crafted from snow and ice is truly awe-inspiring. I haven’t been for a while, but I’ve noticed that the lighting gets more vivid and exciting every year.

The sculptures are fashioned entirely of ice…

Sapporo Snow Festival 2025; photo thanks to Trip To Japan

and snow. The giant character figures, famous landmarks, and snow castles are impressive during the day, but they really shine at night!

Sapporo Snow Festival 2025; photo thanks to Japan Up Close

My favorite Japanese winter festival, though, is the traditional Kamakura Matsuri in the little town of Yokote in Akita Prefecture. Every year in mid-February, they build igloos large…

Yokote in Akita Prefecture

and small, all over town.

Yokote in Akita Prefecture

Middle school children staff the big ones, offering visitors amazake (a slightly alcoholic unfiltered sake, which is heated over little charcoal-fired hibachis), while younger children build little candle-lit igloos, each with a child’s drawing and a wish inside.

Added bonus: this festival features a REAL castle, lit up at night!

Yokote in Akita Prefecture
Kanazawa in Ishikawa Prefecture
Sadly, this winter destination is so overtouristed, I didn’t hear Japanese spoken all day. Do not recommend. Photo taken in Shirakawago, Gifu Prefecture
Kanazawa in Ishikawa Prefecture
Kanazawa in Ishikawa Prefecture
Kanazawa in Ishikawa Prefecture
Kenrokuen Garden in Kanazawa, Ishikawa Prefecture
Kenrokuen Garden in Kanazawa, Ishikawa Prefecture
Rikugien Garden in Tokyo
Koshikawa Korakuen Garden in Tokyo

but gets its turn in the spotlight once snow begins to fall?

Koshikawa Korakuen Garden in Tokyo

And not only are the unique design elements of Japanese gardens enhanced by snow (check out the bent bamboo border along this path), winter is the only time of year you can see the iconic rope tenting designed to protect artfully pruned evergreen branches from breaking under heavy loads of snow.

Meiji Shrine Nai-en Garden in Tokyo

Bridges of all shapes…

Koshikawa Korakuen Garden in Tokyo

and colors look more spectacular in a world reduced to black and white…

Koshikawa Korakuen Garden in Tokyo

and I think Japanese shrines are at their atmospheric best when snow is drifting down…

Meiji Shrine in Tokyo

lanterns are glowing…

Meiji Shrine in Tokyo

and the shrine’s bright lacquer with golden highlights is the only color in sight.

Mitsumine Shrine (the Werewolf Shrine) in Saitama Prefecture

MAP TO ALL DESTINATIONS

When is the best time to go see these snowy wonders?
Sapporo Snow Festival: Feb 4 – Feb 11, 2026 (but there are other snow festivals in other parts of Japan, so search “Japan snow festival” to check those out too)
Yokote Kamakura Matsuri: The second Fri/Sat in February
Zao Onsen Snow Monsters: Dec-Feb, but they’re at their biggest mid-Feb through mid-Mar
Tateyama Kurobe Snow Wall: April – June (no, really, it’s that late!)
Misotsuchi Icicles: Depends on weather conditions, but best chance of seeing them is mid-January through mid-February (more info here, and here is info about other lit-up icicles in Saitama Prefecture)
Tsuru-no-yu Onsen and Fox Village: Expect snow Nov – Mar, but snowfall timing depends on the year; check before going, because roads will close if the snow is too heavy
Tokyo and Kanazawa destinations are impossible to plan for (although the greatest chance of snow is mid-Jan through Feb) but traditional Japanese gardens in more reliably snowy parts of Japan (farther north and inland) will be just as beautiful!



Here’s where to find all the snowy attractions:

To figure out how to get to any destination from where you are, use the Japan Navigation phone app, plugging in your location, travel date and preferred arrival/departure time. Here’s where to get the app and how to use it.

Click here for more Beyond Tokyo posts

Or get more must-see destinations sent to your email every month when you subscribe!

Jonelle Patrick writes novels set in Japan, produces the monthly Japanagram newsletter, and blogs at Only In Japan and The Tokyo Guide I Wish I’d Had

Leave a comment